Cluckin' Bell is most likely based on Taco Bell and KFC. Taco Bell uses a bell logo, KFC serves fried chicken, and both companies are owned by the same parent corporation. Its name is also a seeming euphemism of fucking hell, probably inspired by the Cluck-U Chicken. CB may also be a parody of Church's Chicken.
In the GTA III'scontinuity, Cluckin' Bell was established in 1982. In 1992 (the setting of GTA San Andreas) the company ran two advertisements on local media. The first commercial states that Cluckin' Bell breed chickens with "Six wings, forty breasts" quickly before gassing them. Their stock prices fell when they denied using factory farms, although the song suggests that their stock price has risen again. The second thumbs its nose at protesters and suggests that Cluckin' Bell previously served rats along with the chicken but was no longer doing so. It also implies they use chemicals that result in breast swelling in humans.
In 1994, Cluckin' Bell was taken to court in Ohio, winning the case after no link could be found between Cluckin' Bell meals and mammary gland swelling. The Cluckin' Bell website also says that the company takes no responsibility for erectile dysfunction, hair loss, heart disease, brain shrinkage, obesity, stomach ulcers, blindness or teenage acne. The website also documents how a "recent" case against the company ended after the judge in Mexico City was killed.
In GTA Liberty City Stories, a billboard advertises Cluckin' Bell's "Fowl Wrap" (foul crap), which sells for 99 cents; however, there are no Cluckin' Bell restaurants in-game.
Cluckin' Bell, like other fast food outlets in GTA San Andreas, offer the player four meals, each with different quantities of fats, with one meal, the Salad Meal, lacking any fats. In Las Venturas, the pricing of the Cluckin' Big Meal, Cluckin' Huge Meal and Salad Meal are 20% higher than in the rest of the state, as noted below:
Cluckin' Little Meal ($2); increases fat by 1%.
Cluckin' Big Meal ($5/$6); increases fat by 2%.
Cluckin' Huge Meal ($10/$12); increases fat by 3%.
Like other fast food outlets in GTA San Andreas, Cluckin' Bell is present in all major cities in San Andreas. Within rural San Andreas, the chain has only one outlet within town limits (Angel Pine), and two outlets at intersections outside towns in Tierra Robada and Bone County. Although the mission Drive-Thru has CJ using the drive-thru at the Willowfield location, most other times it can only be accessed through the front door. All locations feature a cashier who is openly hateful of his customers, often berating them customer for even buying food there ("If you come back, you're a moron.").
Cluckin' Bell is reintroduced in GTA IV as a place for the player to regain health. However, the player can only buy a $1 chicken burger (dubbed the "Fowl Burger", possibly trying to say the burger is bad, although fowl in this spelling usually means chicken meat), which will restore the player's health in full. Cluckin' Bell also advertises a new non-interactive product, the Stuffed Pollo Todo Frito (literally Fried Chicken Stuffed with Everything), which is a whole deep fried chicken stuffed with mashed potatoes, gravy and corn, a parody of KFC's "Famous Bowl (or Chicken Bowl outside the US)".
In addition, the player in GTA IV can download a Cluckin' Bell theme for their upgraded phone via the websitewww.vipluxuryringtones.com. Cluckin' Bell is also a favorite eating spot for Little Jacob and Dwayne Forge. Other minor details include certain Benson trucks that feature Cluckin' Bell's signage, as well as an interesting addition of accessible toilets in Cluckin' Bell outlets separated for both men and women (labeled "Cocks" and "Chicks", respectively).
Cluckin' Bell in GTA Chinatown Wars is even less significant, appearing only as a non-interactive and inaccessible part of the cityscape. Yankee trucks in the game may also bear Cluckin' Bell liveries, appearing in yellow and bearing the Cluckin' Bell logo on its sides.
Unlike Cluckin' Bell in GTA San Andreas and its indirect competition in GTA IV, Burger Shot, which operates 10 outlets, Cluckin' Bell's presence in the game is far more limited, with only four outlets throughout Liberty City: in Cerveza Heights, Northwood (closed) and The Triangle. Alderney has only one outlet, in Berchem (closed).
Wardite Street and Exeter Avenue, Northwood, Liberty City (closed, "condemned", and under renovation due to violation of health code). The building which it occupies is based on Mosque No. 7 in Harlem, Manhattan.
While GTA Chinatown Wars features the same outlets existing at the same locations in Dukes and Algonquin, the Berchem outlet is absent as Alderney is not included in the game's setting.
In GTA San Andreas, the company's two theme songs used in their somewhat odd radio advertisements are below. The first is as follows:
"Cock a doodle doo it's time for chicken! Cock a doodle doo it's time for a feast! Eat a 90 piece bucket, you can tell, He's been to Cluckin' Bell!
The chicken is a bird with a tiny brain, So we assume he doesn't feel any pain, We shrink their heads and we breed 'em fast, Six wings, forty breasts, then they're gassed,
Cock a doodle doo we're psychotic crazies, Cock a doodle doo factory farming's insane, We denied it all before our stock price fell, Come down to Cluckin' Bell! Cluckin' Bell: If you enjoyed it, the chicken didn't die in vain!"
And the second:
"Cock-a-doodle-do, we're a huge corporation, Cock-a-doodle-do, and we can't be stopped, All you protesters can go to hell, It's time for Cluckin' Bell!
From the factory farmer to your plate, The chicken's life is a sorry state, It's pumped full of chemicals, but what the hell, They even make my breasts swell!
Filled full of hormones, so they get fat, At least we no longer slip in a rat, I love chicken with a shitty smell, And that's why I love Cluckin' Bell!
In certain Cluckin' Bell restaurants in GTA San Andreas, cups with the Burger Shot logo can be seen on cup dispensers. The word Burger Shot can also be seen on the screen of the counter, meaning the same model from the Burger Shot restaurants was used.
Cluckin' Bell is Little Jacob's favorite place to eat
In Grand Theft Auto: San Andreas, when you buy food, you can hear the worker say: "If you come back, you're a moron" or "Hope ya choke-a-doodle doo!", meaning he seems to hate his job or the Cluckin' Bell, although sometimes he may reply nicely.
In GTA San Andreas, the back of the worker's shirt has a writing that says 'Taste the cockCluckin' Bell worker's back.
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