FLEECA is a credit card in both Grand Theft Auto IV and Grand Theft Auto V. It is the counterpart of the real world VISA credit card. Russian customers who pre-ordered GTA IV received a Niko Bellic FLEECA card with his name, serial no., length of validity and date of commission. FLEECA has three radio ads which includes its slogan "FLEECA, it's time to start paying". On the door of TW@ internet cafes and in many other stores in the city, FLEECA credit cards are accepted there.
FLEECA comes from fleece which means to con or trick people out of money.
In the Grand Theft Auto V debut trailer, you can see the FLEECA logo on the jewelry store's door during the robbery scene.
- Dave Grossman offers his FLEECA card to Johnny Klebitz for a job during his Random Encounter.
- Luis Lopez while during Club Management, has to pick up famous actor Bruce Spade from Northwood and take him to Maisonette 9 by helicopter. Bruce tells Luis he was in town to shoot a FLEECA commercial with a brilliant young director.
- In Grand Theft Auto V the logo remains un-changed from GTA IV.