- "When there's some shit to be won, goddamnit, I want it. I don't give a fuck what it is. You know what I'm talkin' about? I take no prisoners. I go hard doing this shit. Big dog. Big nuts. When names is on a motherfucking board, I wanna see my name at the top of that motherfucker and next to it, it needs to say 'Winner'."
- ― Lamar Davis
Lamar is the best friend of Franklin Clinton from Chamberlain Hills He is described as "crazy" by Rockstar Games. It appears that Lamar is a drug dealer and gang-banger due to Franklin's comments about Lamar's "slingin' dope" and "throwing up gang signs". He is a member of the Families street gang. Lamar was working as a repossession man for Premium Deluxe Motorsport until Simeon Yetarian fired him and Franklin.
Events of GTA Online
Lamar picks up the Online Player from the LSX, where it is revealed they have been in contact online on Lifeinvader for a while. Lamar will take the player to a car park and partake in a race with them. After the race, Lamar takes the player to meet Gerald, where he assigns a job. After the player experiences the city up close and gets the hang of things, Lamar eventually calls the player to tell them that he can provide a mugger to mug anyone the player chooses.
Events of GTA V
Lamar is first seen working a repossession job in Vespucci Beach with Franklin. The two meet Michael De Santa, who gives them both the directions to the home where they have to steal the cars. Lamar and Franklin discover the vehicles, a 9F and a Rapid GT. Lamar challenges Franklin to a race but loses. Soon after, Lamar and Franklin are assigned by Simeon to repossess a Bagger in a Vagos-controlled area of Vespucci. While searching for the bike, the two are confronted by Vagos and are forced to fight their way out of the neighborhood. The two are able to find the bike, but the owner is killed in the process. Knowing that the repossession is now meaningless, Lamar takes the bike for himself.
Lamar brings Franklin along to kidnap a Ballas member named D, for no other reason than that Lamar saw "opportunity". With the help of Chop, the two succeed in abducting D; however, they are forced to free him when Lamar inadvertently reveals their location.
Lamar and Stretch visit Franklin and they go see D, only to their surprise, he set them up with Ballas, causing Stretch to kill D, and the trio end up making their way to escape from the Ballas.
In the mission Lamar Down, Tanisha comes by Franklin's new house to tell him Lamar has been set up by Stretch, and if Franklin was a true friend, he would go and rescue him. It is revealed that Lamar talked too much, causing him to be kidnapped by Ballas at a saw mill in Blaine County. Franklin, Trevor, and Michael arrive to the spot to rescue Lamar, with the help of Lester. They proceed to kill the Ballas and Franklin brings him back home to Forum Drive. While there, Lamar and Franklin get into a small dispute, arguing about Franklin's many efforts to save Lamar from problems he got himself into, advising him to remain civilized and stay out of trouble, and he would get real work, instead of the routine gang banging lifestyle.
If Franklin chooses the ending Deathwish, Lamar will help Franklin, Michael and Trevor out against the FIB and Merryweather, after that, Franklin and the others meet up but he leaves off, Michael also offers to kill Stretch for Lamar and Franklin for kidnapping Lamar and trying have them both killed. He is not seen again after, but he calls Franklin to let him know he is alive.
When describing Lamar, Rockstar Games' Dan Houser said that even though he is crazy, he is a "good kind of crazy", and also a "very funny" main character, while his best friend, Franklin, is the opposite of him. He is very pride full of his Apache descent and uses to explain his strengths and is the basis of several of his jokes.
During missions Lamar is lazy and tends to get himself in trouble by blindly trusting anyone offering him money. He's also not very bright. A prime example of Lamar blindly trusting anyone offering him money and not being very smart is accepting a deal with D, the Balla he previously tried to kidnap. This deal was quickly revealed to be an ambush for revenge. He constantly gets himself, Franklin and others into situations that common sense would normally keep people away from. An example is in a mission where Franklin, Lamar and Trevor go to Grove Street to make a drug deal. Had Trevor not been there to uncover the possible rip off Lamar would've ended up buying a brick of drywall. In "Lamar Down," Lamar also seems to be annoyed with Franklin and claimed that he ignored him and the hood since he moved to Vinewood Hills.
Lamar is a loyal friend to Franklin, as seen in the "Deathwish" ending, where he assists Franklin, Michael, and Trevor although Franklin warned him that he will most likely die.
- GTA V
- Franklin and Lamar
- Complications (Post-mission phone call)
- Chop (Boss)
- The Long Stretch (Boss)
- Hood Safari (Boss)
- Deep Inside
- Pack Man
- Lamar Down
- The Time's Come (Option B/Voice)
- The Third Way (Option C)
- GTA Online
- Mall or Nothing (Boss)
- Ballas to the Wall (Boss)
- San Andreas Seoul (Boss)
- Ticket to Elysium (Boss)
- Going Down the GOH (Boss)
- Caught Napping (Boss)
- Lost MC RIP (Boss)
- No Smoking (Boss)
- Lamar was originally supposed to replace Franklin in The Third Way.
- As revealed in IGN's hands-on preview of Grand Theft Auto V, Franklin does not own Chop, Lamar does. It was previously believed that Chop was Franklin's dog. After the fifth mission of the game (called "Chop") Chop the dog moves to Franklin's house because of troubles Lamar has gotten into, in some cut scenes Lamar is seen with Chop even after he was moved to Franklin's house, indicates that Lamar still has free access to Chop and that they might be sharing the dog.
- According to both Lamar himself and Franklin he is of Apache descent.
- Lamar does not hold resentment for the Ballas, as seen while hanging out with Franklin. He explains how so many members from both sides have been killed over the years, and each gang should remain on their side of the neighborhood, and nothing will go wrong.
- In the mission Pack Man, he will reveal to Trevor that he met JB (Tonya's boyfriend) in a threesome and that both of them even "crossed swords".
- If the player enters the in-game website PsychicShoutout and speaks with Mrs. Tammy as Franklin, she will reveal that Lamar already had sex on Franklin's bed.
- During cutscenes, Lamar is noticeably taller than Franklin, but upon transitioning to gameplay, he is the same height as Franklin.
- In Online, if the player is male, Lamar will notice his height is smaller than he thought but if the player is a female, he will attempt to hit on her but gets rejected.