Crowex is a watch manufacturer from , Grand Theft Auto: San Andreas , Grand Theft Auto: Liberty City Stories and Grand Theft Auto IV which parodies the watch manufacturer Grand Theft Auto V Rolex.
In GTA San Andreas,
CJ can buy two types of Crowex watches from Didier Sachs, both of which are the most expensive watches available in the game. The company's slogan in 1992 is " When You're Too Rich To Care What Time It Is".
The brand also features in GTA IV on
Peepthatshit.com. There is a Crowex store in Leftwood, Alderney. In GTA V, Crowex billboard ads can be seen around Los Santos, with the slogan "Strap On Time".
Advertising in GTA San Andreas.
Interestingly, the logo shares the same design with GTA San Andreas' map pointer.
In GTA Chinatown Wars, African American drug dealers, when selling drugs at discount can say they are selling "Crowex quality at Gaunt prices", implying Crowex products are reliable.