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Jeremy Robard

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Jeremy Robard is a character who appears in Grand Theft Auto: Vice City and Grand Theft Auto: Vice City Stories, and can be heard on the radio of both games.

In 1984, during the events of GTA: Vice City Stories, he runs an "Import/Export" business where clients lease a boat and ferry "special" cargo to and from an island base not too far from Vice City. it is implied his "Import/Export" business actually consists of drug-running via boats.

By 1986, he has a line of seedy self-help tapes to promote. This program, called Think Your Way to Success, is a supposed three-step program with names that, in acronym, are all related to drugs (i.e. Learn - Start - Doing = LSD, or Motivate - Demonstrate - then Motivate Again = MDMA or Ecstasy).

He appears on the show Pressing Issues on VCPR, during the segment Positive Thinking. He blatantly kept pulling plugs of his Think Your Way to Success program that ended up greatly infuriating the host Maurice Chavez. During the verbal altercation with Chavez, it emerges that Jeremy's success has been totally exaggerated and he is really nothing more than a pompous fraud who lives in a very small apartment overlooking the gas works.

After more insults are traded Robard has his nose broken with a paperweight and ends up apologising to Chavez. When he is talking to Maurice at one point he says "When I go outside, I can choose which car to drive...". However, during an earlier part of the show (when he is complimenting Maurice) he says to him "Every cab I go in the guys love you!", indicating that he possibly takes a cab as he cannot afford a car.

He is voiced by Peter Silvestro in both appearances.


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