Simeon Yetarian is a character in the Grand Theft Auto series, that appear as a supporting character in Grand Theft Auto V.
History
Simeon is a car dealer of Armenian heritage, based on his accent. His car dealership business is crooked - he sells cars to people who can't afford them and then repossesses them. In the liberal atmosphere of Los Santos he has learned to use his ethnicity to his advantage and accuse anyone who gives him any sort of bother of being racist.
Events of GTA V
Simeon has employed Franklin Clinton and Lamar Davis as repo men. As the game starts, Simeon has just named Franklin "employee of the month". He sends Franklin and Lamar into Vagos-controlled territory to repossess a motorbike. After a shootout with Vagos gang members, Lamar decides to keep the bike. Simeon subsequently accuses Franklin of having stolen it, and orders him to repo a yellow SUV that had been sold to James De Santa.
Although Franklin recovers the SUV, Michael De Santa, who saw him coming and hid in the back seat, ambushes him at gunpoint. He forces Franklin to drive the SUV through the window of Simeon's dealership at gunpoint; Michael reimburses Franklin and roughs up Simeon, who proceeds to fire both Franklin and Lamar.
Simeon later on phones Franklin and threatens him for what he did, but makes no further appareances.
Mission Appearances
GTA V
- Franklin and Lamar
- Reposession (Boss)
- Complications (Boss)