It is advertised on the radio in Grand Theft Auto: San Andreas. It is marketed as being half white chocolate and deep dark chocolate. The bar is apparently manufactured by the Zebra Bar Candy Company where, according to Lianne Forget of WCTR News, people have been protesting at their factories for unknown reasons.
The bar is reintroduced in the HD Universe (this time a product of Candybox), where it can be seen being sold by street vendors in Grand Theft Auto IV and in 24/7, Limited Service and Rob's Liquor stores in Grand Theft Auto V.
- It is a clear reference to the popular British chocolate Lion Bar which has white chocolate and dark chocolate.